GPS Impact Welcomes Former DCCC Power Duo Vriti Jain and Tim Persico

CONTACT: Elsa Rainey, 573-808-4417, elsa@gpsimpact.com

WASHINGTON – GPS Impact, an integrated multi-media and public affairs firm, announced today the addition of two veteran DCCC leaders and professionals, Vriti Jain and Tim Persico.

“GPS Impact has always been committed to developing thoughtful solutions for the challenges our clients face — whether they’re looking to persuade swing voters, mobilize base voters, influence opinion-makers, or shape the national media narrative on an issue,” said GPS Impact Partner Roy Temple. “The addition of Tim and Vriti will expand our capabilities to help clients reach their audiences where they are: online, offline, in the news or on TV.” 

Vriti is joining GPS as Vice President, Communications and Campaigns with  over a decade of experience in local, House, Senate, and presidential politics. Most recently, she was Deputy Executive Director of the Democratic Congressional Campaign Committee, where she oversaw the research, communications, digital communications, and policy strategy at the committee, leading to the best first-term midterm performance for a Democratic president since 1962. Vriti also has extensive experience in research, communications and policy, including serving as the research director for Sen. Elizabeth Warren’s presidential campaign.

“I’m thrilled to be joining GPS Impact to continue their important work to elect Democrats up and down the ballot,” said Vriti. “GPS Impact has built a reputation for developing unique, integrated, audience-first solutions for clients, and I’m excited to get to work.”

Persico is joining GPS as a Principal. Persico has been working in Democratic politics and government for nearly two decades, most recently serving as the Executive Director of the Democratic Congressional Campaign Committee (DCCC) in the 2021-2022 cycle. Before his work leading the DCCC, Persico ran campaigns at the state and federal level, worked as a Regional Political Director at the DCCC in the 2018 cycle, served as a Chief of Staff in the U.S. House of Representatives, and as a strategic consultant to organizations and advocacy groups around the country.

“GPS Impact is an innovative, dynamic firm that has proven itself to be an asset for Democrats and progressive causes at every level and all around the country.,” said Persico. “I am excited to join this team and can’t wait to get to work.” 

Over the last  10 years, GPS Impact has itself as an audience-focused integrated media firm, specializing in customized targeted communications for all mediums across the modern media landscape. Their work has helped win races such as Josh Shapiro for Governor, the Kansas abortion ballot initiative, and Janet Protasiewicz for Wisconsin Supreme Court.  GPS maintains offices in Washington, D.C.; Des Moines, IA; Kansas City, MO.; and Philadelphia, PA.